I’ve been working with Gert for almost two years, and he has become the person I trust most when it comes to SEO, search strategy, and how AI is reshaping everything. Our calls cover everything from site migrations to platform strategy to the chaos of keeping up with AI, and he always cuts through the noise. When I’m stuck, he’s the one who helps me see the real path forward. He’s helped me move from being overwhelmed by a huge, messy site to having a clear plan for where to go next. He never sugarcoats anything. If something is going to be painful or complicated, he says it straight. But he also gives me options, context, and a way to think through major decisions without guessing. That mix has been priceless. I’ve worked with him both through SEO Leverage and through his Platform Leverage program. He’s helped me navigate complex SEO issues, major website changes, and how to actually show up across different platforms in a way that connects back to my brand. He understands the whole picture, not just SEO in a narrow sense. And honestly, on a personal level, I just enjoy talking with him. Our calls feel like catching up with a friend who also happens to be extremely sharp and genuinely invested in helping me get where I want to go. He never phones it in. Five stars, without hesitation.
