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Profile Overview
- Company Size
- 51-200
- Founding Year
- 2015
- Spoken Languages
- Deutsch (German), English (English)
About foobar Agency GmbH
foobar Agency helps large corporations and upper mid-market companies in retail and industry become agentic. We harmonize data, make commerce and internal systems accessible to agents through MCP servers, and operate agents with clear approval processes. Each agent is tied to a metric the company already uses to guide its business. Consulting, implementation, operations, and applied AI research are all handled by one team in Munich. Our clients include ABUS, porta Möbel, Segmüller, and HSE.
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Services
- Artificial Intelligence 40%
- IT Consulting 25%
- Software Development 15%
- E-Commerce 15%
- Web Development 5%
CMS & Website Builder
- Contentful 40%
- Other 30%
- storyblok 30%
ECommerce
- Commercetools 70%
- Other 15%
- SAP Customer Experience 10%
- Shopify 5%
Frameworks
Application Platforms
- Amazon 30%
- Azure 30%
- Google App Engine 20%
- Other 20%
Artificial Intelligence
- Machine Learning 55%
- Chatbot 25%
- Pattern Analysis 20%
Programming & Scripting
- JavaScript 75%
- Kotlin 15%
- Java 10%
Consulting
- Digital Strategy 35%
- Project Management 35%
- Digital Transformation 15%
- IT Strategy 15%
User Management
- Keycloak 45%
- Auth0 30%
- Okta 25%
Accessibility
- Web Accessibility 100%
Portfolio
Key Clients
- Segmüller
- porta Möbel
- Cyberport
- Möbel Boss
- Fegime Deutschland
- HARTING Deutschland
- NKD
- ABUS
Team
Behind foobar Agency is an international team based in Munich, with people from almost every corner of the world. We’re united by curiosity, high standards, and the belief that great solutions emerge when consulting and technology work side by side. As part of a larger corporate group, we give our clients access to more than 300 experts.
Our consultants think in terms of business models and metrics, while our developers build data platforms, commerce systems, and agents using our own AI-powered development process. At foobar Labs, we work with universities and industry partners on applied AI research, including projects with TUM University Hospital and Aalen University. Through the Commerce Impact Forum, the Executive Lounge, and the “AI in B2B Commerce” roadshow, we bring decision-makers from retail and industry together and share what works in practice.
