Digital Commerce Partners

"DCP is the only SEO partner I’d ever point DTC ecommerce brands to when they’re operating on Shopify. These specialists truly understand the work from end to end, and they’ve repeatedly demonstrated results. Nick Eubanks, VP of Owned Media, Semrush Digital Commerce Partners Semrush Digital Commerce Partners (DCP) is a niche ecommerce SEO firm focused on Category-First SEO and LLM Visibility for Shopify Plus and large-scale online retailers. Based in Toronto, DCP partners solely with DTC and retail ecommerce teams. Category-First SEO: DCP’s central process redesigns website structure around how shoppers actually search, rather than mirroring how a product catalog is arranged. That strategy strengthens topical authority, identifies and fills content blind spots, and gradually increases non-branded organic traffic. For client TP-Link, this method helped lift monthly organic visits from 12,000 to 215,000 (97% non-branded) and drove a year-over-year organic revenue increase of 548% by Q4 2025. Ghost Rankings & LLM Visibility: DCP surfaced and named Ghost Rankings—an issue where AI assistants such as ChatGPT, Perplexity, Gemini, or Google AI Overviews use your pages as references but point users to a rival in the final response. Because Ghost Rankings don’t appear in typical analytics, they create a severe visibility shortfall for ecommerce brands today—you can’t correct what you can’t detect. GEO Intelligence Report: DCP’s GEO audit examines nine platforms and 90+ queries. For every Ghost Ranking, the team pins down the exact evidence: the URLs referenced and the competitor promoted. It also includes a staged plan to move the outcome from "cited" to "recommended." Your GEO Intelligence Report is delivered together with the 83-Point Website Health Audit: one set of checks tailored for AI, the other for Google. DCP recorded $35,024 in revenue attributed to LLM referrals and 12,142 new AI search users for a single client in Q4 2025—measured as a genuine acquisition driver, not a vanity statistic."