App Marketing Hub, eine Marke der BlueBranch GmbH

We are an automotive expert office and have developed an app to make life easier and safer after an accident.

Our goal was to finally achieve visible app downloads and be found in the App Store and Google Play Store for relevant keywords such as "accident". After our app had hardly been noticed for months, we finally wanted to achieve the visibility and ranking we needed for success.

We spent a long time looking for someone who really understands how app marketing works - not just generic online marketing. At the App Marketing Hub, we immediately had the feeling that we were working with experts who are deeply involved in the topic of ASO (App Store Optimization). In addition, the specialization in app marketing was a decisive advantage.

We began with a detailed introductory meeting in which the team analyzed our app, our goals and our target group in detail. A well-founded ASO strategy was then developed - including keyword research, screenshot optimization, text creation and progress tracking. The team regularly informed us about the status and made adjustments together with us.

Only one person was involved on our side. There were two permanent contacts at the App Marketing Hub - an ASO expert and a project manager. Both were available at all times and guided us closely through the project. We ourselves gave feedback on the proposals and provided the team with information so that everything could be tailored to our target group.

Yes, absolutely! Our app now ranks number 1 in the Google Play Store for the term "accident" and many other relevant keywords in Germany. At one point, we were even ranked 48th among the top apps in the "car" category. The rankings in the Apple App Store are currently following suit - our goal is within reach.

All agreed deadlines were reliably met. Feedback was always implemented quickly, often even within a day. The work was very agile and based on partnership.

The expertise! You immediately notice that the team knows what they are talking about - the analysis was in-depth, the measures were strategically well thought out and the results speak for themselves. We were also particularly impressed by how personal and committed the collaboration was - we never had the feeling that we were just one project among many.

From our point of view, there is nothing we would have wished for differently. Perhaps it would be helpful if there was a small dashboard in the future where you could view your progress at any time - but that's more of a "nice to have".