ONE2ONE DIGITAL STRATEGY, S.L.

At O2O, digital growth is our focus. We bring business and technology teams together through expert advice on digital strategy and transformation, supporting initiatives in innovation, mobile, e-commerce and process automation. From online marketing and customer experience to technology and product development, we help clients make informed choices. Our work rests on three core strengths: strategic business and digital transformation advice, ongoing improvement through DevOps, and dependable service delivery. Our digital programmes span brands including McDonald’s, Carrefour, Correos, ALSA and National Express, Meliá, Grupo Gmp, Provalliance, Línea Directa Aseguradora, Hyatt and Manchester City. We use proprietary tracking tools to monitor activity across channels, follow campaign performance and sales in real time, and keep projects on course to meet their goals and generate revenue. More than 150 specialists make up O2O’s multidisciplinary team, all working to improve clients’ digital businesses. We support the full transformation journey: 1) We assess the organisation, align stakeholders, test hypotheses, set strategic priorities, and define the systems, resources, methods and teams required. 2) We shape the product’s functionality, design, user experience and value proposition. 3) We build and prepare the product for launch. 4) We oversee and manage the live product. 5) We provide ongoing strategic and operational support, using analysis and insight to help the business grow.