Dream Farm Agency

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Plant a character. Own a world.

Profile Overview

ATTRACTIVE PRICING

About Dream Farm Agency

Dream Farm Agency is a character-driven marketing agency. We provide marketing communication solutions driven by original characters that can be expanded into long-term brand assets. Our distinctive approach enables high-impact, consistent storytelling across various touchpoints, including emerging digital platforms. Our capabilities cover a full range of marketing solutions, all built around original, brand-aligned, authentic, and personality-rich characters, including brand mascots and virtual characters (virtual influencers, virtual fashion models, virtual brand ambassadors, AI personas, and more). To us, a character is never just a campaign asset. It's the seed of something bigger. We believe a character can be one of a brand's most valuable assets, and with the right care, it grows into a full living ecosystem of stories, touchpoints, and audience connections. That's why we say: Plant a character. Own a world. Our multidisciplinary team of experts blends marketing smarts with a strong artistic foundation and expertise in technology-driven platforms for impactful creation, expansion, evolution, and storytelling. Whether you're launching a character or refreshing an existing one, we can help you turn them into evergreen brand assets.

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Locations


London

74A High Street, Wanstead, London
E11 2RJ London (GB)
+44 7714 765701

Services

45%
15%
40%

Advertising

100%
  • TV Advertising: 100%

Branding

36%
29%
35%
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Portfolio

Projects

Mascots for Louisville City FC & Racing Louisville FC

Case Study by Dream Farm Agency

Mascots for Louisville City FC & Racing Louisville FC
Louisville City FC & Racing Louisville FC

Arts, Culture and Sports

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Branding

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Description

Louisville City FC and Racing Louisville FC approached us with a clear ambition, but an open question: they wanted to build mascots for both their men’s and women’s clubs, yet the bigger direction behind them was still undefined. The challenge was not simply designing two characters, but understanding what relationship those characters should have with each other, with the clubs, and with the city itself. Should they feel connected or completely independent? Should they share a universe, a story, and a visual language, or represent two entirely different identities? And beyond the characters themselves, there was an even bigger question: what role would they ultimately play within the clubs, and how could they create a real emotional connection with the fans over time?

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