The GOOD WORK moving image for Gamechanger:innen are Andreas Scheffer and Gernot Bayer. We are interested in people and what they do. We design and produce films for advertising, branded content, corporate, social media, recruiting and image films. We achieve their impact with scenic, documentary and hybrid forms. In our work, we meet our protagonists and the places where they are located in a sensitive and intuitive way and create space for creation and visibility, intelligently and sustainably. Our clients' target groups appreciate this authenticity. Careful preparation and an eye for the big picture are the prerequisites for our creative work. Our agile agency has years of extensive experience in the planning, implementation and evaluation of projects. We explore and scale individually depending on project size and requirements. This keeps us as an agency dynamic and open to new ideas. Our highly specialized network of freelancers enriches our projects for our clients.
In addition, we are in continuous exchange with stakeholders from a wide range of industries. We support change and transformation topics with great conviction. Change has never been as important as it is now and there have never been so many opportunities.
When working with our customers, we attach particular importance to open and transparent communication and working methods. We have specialized in visibility and impact with our moving image formats. Our aim is to find effective solutions within budget and achieve sustainable results. Thanks to years of experience, our internal communication structures are well-rehearsed, efficient and flexible, both during filming and post-production. Customers from the fields of new work, human resources, IT, finance, medicine, care, start-ups, mobility and lifestyle use our expertise and see the added value. They appreciate our creative approaches, professional expertise and support throughout the entire project period. Together with us, they have steadily increased their visibility and impact.
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DAS GUTE WERK Bewegtbild are Andreas Scheffer and Gernot Bayer.
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The intensive care service Atemzug focuses its work in particular on the well-being of patients and staff. Patients in a vegetative state are also constantly encouraged here through stimulation and sensory stimuli. And this leads to visible progress. Atemzug is always looking for reinforcements from nursing staff who are similarly passionate about their job and want to be part of a great team.
The maximum employee and patient orientation of Atemzug is unique. All the more so in an industry that is increasingly subject to market mechanisms, but basically attracts highly empathetic people. Therefore, a somewhat exaggerated A/B comparison in a scenic form, which does not talk about Atemzug, but makes the values of Atemzug very experiential. Scenic forms are more elaborate, but still have the strongest impact.
On Facebook: 42,000 views (unique visitors), 107 comments (99% positive), 812 reactions, shared 218 times and reached with 70% women aged 25 - 54 in Brandenburg exactly the target group.
Winner of the HR Excellence Award 2022, category Film & Video
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