The Collective Story

THE COLLECTIVE STORY is a different kind of agency network, built to shape the brand histories of its clients. Since Michael ILLOUZ launched it in 2016, it has brought together four communication specialties that work hand in hand but approach challenges from different angles. Our ideas are designed to travel widely: they can be shared socially, promoted, made to spread, picked up by the media, driven through PR, amplified by influencers, turned into events, and scaled into a full 360° experience. The Collective Story (TCS) brings together four agencies: 1. Conceptory: advertising, social media, influence, brand content, concept development, and 360° strategy & activation (www.conceptory.fr) 2. 1788!: BtoC/BtoB events and experiential marketing, guerrilla campaigns, trade... creating memorable experiences (www.1788lagence.com) 3. d-story: websites, apps, ecommerce, landing pages, CRM, data, SEO/SEA, lead generation, digital strategy (www.d-story.fr) 4. Storyne: commercials, social media stories, corporate films, documentaries, short programs... (www.storyne.com) Our motto: "together we go further" => "better together"