Smarketer GmbH | Google Ads Agentur

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Company Profile

Profile Overview

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About Smarketer GmbH | Google Ads Agentur

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Locations


Berlin

Salzufer 8
10587 Berlin (DE)
+49 30 920 38 34 466

Services

50%
50%

Advertising

100%
  • Online Advertising: 100%

Pay Per Click

10%
90%

Affiliate Condition Models

100%
  • Pay per Click (PPC): 100%
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Portfolio

Projects

Restructuring boosts campaign performance

Case Study by Smarketer GmbH | Google Ads Agentur

Restructuring boosts campaign performance
Kare

E-Commerce

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-

Pay Per Click

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Description

Kare is a Swiss furniture store specializing in the distribution of its own stylish and innovative furniture and home accessories. With an extensive product range, Kare serves customers in various European countries and offers its services in Switzerland in German, English, French and Italian.

Challenge

During the off-season, Kare experienced a significant drop in the performance of its multilingual shopping campaigns. The uneven performance impacted the efficiency of budget utilization and slowed revenue growth.

Solution

In order to overcome the challenges, Kare's shopping campaigns were completely restructured. All campaigns were combined into a single campaign in order to bundle the data and optimize the bidding strategy. By merging them, the algorithm was able to allocate the budget in the various asset groups according to demand and search volume. The consolidated structure made it possible to monitor performance in real time and make adjustments to maximize efficiency.

Results

The restructuring of the campaigns led to a significant improvement in performance. Compared to the months of April to December, clicks increased significantly in the French and Italian asset groups in the same period. Revenue also recorded impressive growth.

French asset group:

+407.4% clicks

+366.5% revenue

Italian asset group:

+391.3% clicks

+194.2% revenue

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Further case studies of the provider
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Rating Overview


Overall Rating

4.6
71 Reviews

How this provider is rated

CRITERIA RATING DISTRIBUTION
Quality 1.0/5
Planning 1.0/5
Costs 1.0/5
Willing to Refer 1.0/5

Rating distribution

RATING PERCENTAGE DISTRIBUTION
5 stars 55%
4 stars 5%
3 stars 0%
2 stars 0%
1 star 40%
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reviews

Feedbax reviews

Have you already worked with this provider?
1.0
Quality: 1.0
Planning: 1.0
Costs: 1.0
Recommendation: 1.0

E-Commerce
10,000 € - 25,000 €
6 - 12 Months

Reviewer
Michael Schmid CEO at MV
E-Commerce
11-50 employees
Heidenheim
Verified
Online Feedback
Summary16 November 2023

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I was dazzled by the great website and was unfortunately too naive not to listen to the bad reviews I had already seen. Nothing, really everything that could go wrong did go wrong. Performance was subterranean, time wasted.

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All Reviews


5.0

Good

Google

4.0

Google

1.0

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We had signed a contract with Smarketer to manage a Google Ads account. Our old, self-created campaign, which had been running for years without any changes, performed significantly better than Smarketer's campaign. We wasted money here, and Smarketer didn't even let us out of the contract early. All in all, it was a bad and expensive experience for us.

Google

1.0

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I strongly advise against doing business with Smarketer due to their outdated payment methods and aggressive behavior. I purchased a CSS service for €135.87. Surprisingly, a digital company in 2026 refuses to accept Credit Cards and forces clients to use SWIFT bank transfers. I transferred the full amount and explicitly covered all transaction fees via my bank. However, due to intermediary bank deductions beyond my control, a small difference occurred. Instead of acting like a professional partner, they immediately threatened me with MediaFinanz (Debt Collection Agency). It is unacceptable to treat a client like a criminal over a technical banking deduction, especially when I have proof of full payment. Zero flexibility, zero customer service, and hostile communication. Avoid this company if you don't want legal headaches.

Google

1.0

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We receive newsletters and unsolicited cold calls from three senders. We have no interest in working with them. We tried to unsubscribe from the (unsolicited) newsletter—it doesn't work, and our request not to be contacted further has not been responded to. Presumably, the review will now work, right? ;-) Edit, a few years later: Two attempts were made to have the review deleted, even though it is true. Not exactly ideal.

Google

5.0

Google

5.0

We have been working with Smarketer for many years and are completely satisfied. We have very competent contact persons who always take care of our concerns, respond quickly and with whom the cooperation works really well. Definitely a recommendation!

1
Google

1.0

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After Smarketer took over the ads placement for us, we had a massive drop in sales. Update: Smarketer has now tried to have my rating deleted 4 times since November 7th.

4
Google

1.0

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After Smarketer took over the ads placement for us, we had a massive drop in sales. Important: Smarketer deletes negative reviews!

4
Google

1.0

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Absolutely NOT recommended! The agency didn't manage to publish my ads on YouTube for 8 months. When I critically addressed the situation, they terminated my contract. So the €3,000 "set-up fee" to Smarketer was gone: Gone! No added value, an absolute waste of time.

2
Google
Christopher Jakobus | Smarketer GmbH | Google Ads Agentur
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