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Peppermint Media

The B2B content marketing agency that doesn’t start with content

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Profile Overview

Minimum Budget
> €5,000
Hour Rate
€100 - €149
Company Size
2-10
Founding Year
2009
Case Studies
3
Spoken Languages
Nederlands (Dutch, Netherlands)

About Peppermint Media

Rating Overview

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Services

Content Types

  • Guide 50%
  • Blog Posts 10%
  • Info Graphics 10%
  • Whitepaper 10%
  • EBooks 10%
  • Other 10%

Portfolio

Key Clients

  • G4S
  • ERIKS
  • No Monkey Business
  • Ridder
  • PSOhub
  • Aubley
  • Vanderlande
  • Hogeschool Arnhem en Nijmegen

Projects

G4S asked for a podcast. It became a content engine.

Case Study by Peppermint Media

G4S asked for a podcast. It became a content engine.
G4S

Consulting

October 2024
-

Content Marketing

Blog posts, eBooks, infographics, advice, whitepapers


Description

G4S had a request for a podcast. We turned it into a content engine that’s been running since 2024: each topic starts with a sales goal and delivers, from just one recording day, at least a month’s worth of content.

Solution

We didn’t start with the middle of the story, but with the commercial priority. Per theme, we first decide what needs to change and with whom. Then we look for the conversation that contains the answer—usually with someone who’s right in the middle of it, not with a spokesperson. That one recording becomes the source for everything: the episode, the written piece, the social clips, the proof sales can use, and at least two paths that lead to a prospect.

Results

2,000 downloads for the series, and over 14 assets from a single shoot day. More important than the numbers: the collaboration became the bridge between marketing and sales. Each theme now starts with a sales goal, not with a content calendar.

Do you have a similar project?

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Further case studies of the provider

Locations

Nijmegen

Groenestraat 294 6531 JC Nijmegen (NL) +31248459954
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