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LeadsRivals

Qualified B2B appointments, paid only when attended

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Profile Overview

Minimum Budget
> €1,000
Hour Rate
€50 - €74
Company Size
11-50
Founding Year
2025
Case Studies
3
Spoken Languages
English (English), Français (French), Español (Spanish)

About LeadsRivals

Rating Overview

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Services

Direct Marketing

  • Dialogue Marketing 70%
  • Database Marketing 30%

Email Marketing

  • Marketing Emails 60%
  • Automated Emails 40%

Portfolio

Key Clients

  • Bpifrance

Downloads

Présentation LeadsRivals : méthode, tarifs et garanties PDF

Projects

2 to 3 meetings per day with CIOs for a software publisher

Case Study by LeadsRivals

2 to 3 meetings per day with CIOs for a software publisher
Éditeur de logiciel B2B (nom confidentiel)

Internet and Information Technology

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Lead Generation

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Description

A French B2B software company wanted to start conversations with CIOs and business leaders, a notoriously hard-to-reach audience through traditional prospecting. A fully performance-based B2B appointment-setting campaign combining an intent data platform, email outreach, and teleprospecting.

Challenge

CIOs receive dozens of pitches every week and ignore almost all of them. Generic outreach wasn’t securing meetings, and the sales team was wasting time on prospects with no active projects.

Solution

  • Configuring the intent data platform to identify signals that indicate an upcoming budget, such as funding rounds and technical hiring in the client’s industry.
  • Daily delivery of relevant companies and the right decision-maker (CIO or business director).
  • An email campaign developed with the client and approved by them to warm up prospects.
  • A dedicated consultant based in France calls when the topic is timely, then schedules a video meeting on the client’s calendar.

Results

The client is now getting two to three meetings a day with IT decision-makers who were previously very hard to reach. They only pay for meetings that take place and meet their targeting criteria.

“I’m now getting two to three meetings a day with IT decision-makers who were previously very hard to reach. Very satisfied.”

Do you have a similar project?

Contact the service provider and receive an appropriate offer in a timely manner.


Further case studies of the provider

Team

LeadsRivals Team

LeadsRivals was founded on a simple insight: B2B companies don’t need more leads—they need meetings with the right decision-makers at the right time. And they should only pay for meetings that actually happen.

The founders

Rubens Martins, co-founder and CEO. After studying at Rennes School of Business and HEC Paris, he founded several companies before launching LeadsRivals. His belief: B2B prospecting should be paid for based on results. He oversees strategy, client audits, and the setup of the intent data platform.

Jean Guilluy, co-founder and sales director. With a business school background, he has experience both as an entrepreneur and on the front lines of sales. He manages client relationships, campaign delivery, and the quality of the meetings booked.

The team today

They’re joined by a team of around 20: teleprospecting consultants based in France, trained on each client’s scripts and target audience, and marketing managers who write email campaigns with you. Each project is handled by two dedicated experts, introduced before work begins.

Our story in numbers

  • More than 1,500 B2B meetings generated since launch
  • 25 active clients across software and SaaS, IT services, recruitment, manufacturing, and B2B agencies
  • A 100% performance-based model, with no subscription or long-term commitment

Locations

Paris

122 rue d'Aboukir 75002 Paris (FR) +33 6 44 19 99 66
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