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The Saxony 2025 Foreign Trade Day on April 10 was a complete success and offered the numerous participants valuable insights and contacts for their international business activities. Under the motto "To the markets, get set, go!", the event focused on the current key factors for the global success of Saxon companies.
The Saxony Economic Development Corporation (WFS) organized the day in cooperation with the Saxon State Ministry of Economic Affairs, Labour, Energy and Climate Protection as well as the Chambers of Industry and Commerce and Chambers of Crafts in Saxony. The program included a wide range of formats. In the afternoon, consultations were held with state experts, followed by a keynote speech and a panel discussion. Important international markets were also highlighted in brief presentations. Various workshops provided participants with information on topics such as free trade, finding business partners, sustainability in foreign trade and online marketing. A special highlight was the launch of the Online Marketing Challenge.
The Foreign Trade Day thus offered an ideal platform for Saxon companies to find out about current developments in international trade, make new contacts and receive concrete support for their export projects. The lively exchange and positive feedback from participants confirmed the importance of this event for the Saxon economy.
As a designer, I was significantly involved in the development and implementation of the communication campaign for this successful event together with Ronny Krönert, who was responsible for the project at Saxony Economic Development Corporation.
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